MILANO DESIGN CITY Tortona rocks@Milano Design City 2020 Opificio 31: The Design Crossroads is the territorial project with Tortona Rocks participates in the Milan Design City, created in collaboration with two excellent partners, Archiproducts Milano and Phyd who are based here. We are going back to live physical events with a hybrid programming, between digital and live moments. A crossroads, a place of contamination and design synergies: like a modern agorà, Opificio 31 will host talks, debates, seminars to explore different scenarios in which design becomes a catalyst for change with the involvement of leading actors in the sectors that will be explored, from Mobility in Chain for an insight into the world of mobility to All Around Work that will investigate the dynamics of transformation in the workplace. There is also space for installations with Citroën which for the occasion will take us into the electrified future of the automotive industry.

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WHAT WE DOTortona Rocks is a transversal trend incubator for designer products and furniture, new technologies, installations, collectives and the creation of site-specific projects. It also promotes some of the leading brands on the international scene and carries out careful scouting activities and research to find the most innovative and promising talents. The services provided by Tortona Rocks include press office and PR activities, social media marketing, promotion and coordination.

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